|The Peniche campus of Leiria University, where the GBATA conference was held|
|View of the Atlantic coastline from the Peniche University campus.|
|The closing dinner for the conference was held at the amazing Batalha Monastery|
Received some great news over the weekend that my research is having an effect in the "real" world. A few months ago I had been discussing my research with a Hope grad who seemed quite interested in it. I saw her again over the weekend and she reported that the firm she works for is over 50 years old and going through the transition to the next generation of leaders. She mentioned my research to her boss (the CFO and second generation), particularly the point about long-lived firms being active members of their local community. Since their firm was not involved with their community in any way, she suggested that if they want to succeed for another 50 years this might be something for them to consider. At the next executive team meeting the CFO brought this up and it was enthusiastically reinforced by the HR manager as a great way to involve employees. They have started a Friday afternoon food bank activity that many employees immediately volunteered to take part in -- she said the excitement about this initiative among employees is evident. Can't wait to hear more updates! This has always been my hope for the research - that young companies wanting to "live" a long life will employ the management practices of the old companies. Whether one calls them survival practices, shared value, stakeholder theory, or the "next" evolution of capitalism, it seems clear to me that all constituents benefit when a firm manages along the lines of these old companies.